CASE STUDY: How Goldman Sachs changed the retail banking game — by entering it (GS)

Digital-only banks are redefining retail banking in major markets around the world. Spurred on by consumer frustrations with incumbents and growing willingness to use digital channels for accessing financial services, these tech-savvy players have acquired customers at pace and ramped up pressure on established firms. In the US, these challengers got off to a slower…

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